What are the benefits of selecting Shopify for an eCommerce store?
The business scenario has changed forever thanks to the evolution of eCommerce websites. Sellers can showcase their products and services online instead of brick-and-mortar stores. So, there is a need for a perfect online store that offers the right blend of aesthetics and functionalities. Many platforms have entered the market that offers simple features for creating eCommerce websites. Shopify is one of the leading eCommerce website development platforms that offer excellent features and benefits for developing eCommerce websites. Shopify eCommerce website development is a premier choice for many developers and businesses to create varied eCommerce platforms.
What is Shopify
Shopify is a proprietary eCommerce platform that is specifically created for developing eCommerce stores. Today, Shopify has emerged as an easy-to-use eCommerce platform that even non-experienced users can use like a pro. It is the best choice for users that require minimal configuration. By implementing a feature-rich Shopify homepage section according to business requirements, one can sell a single product or a handful of products. It helps to boost your revenue by increasing ROI.
Advantages of choosing Shopify for eCommerce store
When it comes to developing a perfect eCommerce store, there are a lot of options to choose from to build such a website. Shopify is a popular platform to develop outstanding eCommerce websites with attractive features. Shopify offers lots of features and benefits for developing eCommerce websites. The following are the top 5 advantages of choosing Shopify website development for an eCommerce store.
1. Easy to use and set up
The most attractive benefit of Shopify is that it is a no-fuss eCommerce platform; it means it is very user-friendly. Being a simple and user-friendly eCommerce platform, anyone can use Shopify to build a decent eCommerce store and it doesn’t require technical expertise. It is a good alternative for businesses that want a complete solution without any technicalities related to hosting and development.
Shopify has a simple interface equipped with easy-to-use features to build an attractive eCommerce website within a few clicks. Being an all-in-one eCommerce platform, Shopify itself offers both web development functionality and hosting to launch eCommerce stores. It offers a compelling user interface along with an intuitive admin interface. Setting up an online store and using it is easy with Shopify.
2. Visually appealing stores
Visitors don’t want to waste their time on ugly or poor websites. So, if you are considering developing an eCommerce website then you need to pay heed to its aesthetic. An appealing website can help you attract more visitors. Shopify offers different types of professional website templates that allow the creation of visually appealing and unique online stores. Moreover, these templates come with only basic functionality and appearance. You can hire Shopify developers to customize the template to build an excellent online store for your business.
3. App integrations
Businesses have unique requirements so they need websites with unique features. A basic Shopify website may not fulfill all these requirements, so they can use third-party integrations for adding the required features. The platform offers excellent customization ability through app integration. With this method, a Shopify eCommerce website owner can integrate various apps to add more functionality to his/her website. You can hire Shopify developer to get more precise customization work.
You can choose and add features as per your business requirements. There are so many apps available on Shopify to choose from that provide different types of functionalities. So, whether you want a payment gateway, shipping & order features, accounting, or any other functionality, app integration is the solution for all your additional needs.
4. Security and reliability
Security of your online store should be your prime objective as cybersecurity has become a major concern with the increasing cyber-attacks globally. When you create a website you will always want to make sure to have top-notch security features in it. Moreover, you can rest assured of your website security when you choose the Shopify eCommerce platform because it comes with robust security features. Indeed, Shopify websites are very secure and reliable. The platform is always online and offers great performance and service.
5. Excellent customer support
Technical glitches are inevitable for any website and you need the right support and assistance to resolve those issues. When it comes to Shopify, you will have excellent customer support. They offer top-level customer support and help you resolve your issues quickly and easily. Whenever you face any trouble or difficulty with your Shopify website, you can always depend on Shopify customer support to get your issues resolved. This is also one of the key advantages that make Shopify website development a premier choice for many web developers or entrepreneurs.
How Shopify Plus is making a difference?
Shopify Plus is designed to cater to the demand of large business giants who deal in a large volume of sales. It is a fully-hosted enterprise eCommerce platform, launched in the year 2014. Both the platforms Shopify and Shopify Plus work in the same way. Businesses will use the same dashboard, the exact center of information, and the same editor. But you have different Shopify web development experience on each of these platforms due to some additional functionalities.
Shopify Plus provides you step ahead functionality and gives you more control over the customization and setup process. It offers you your own dedicated launch manager and ensures that your Shopify for an eCommerce store site is wholly integrated with Shopify. They help developers to write lines of code and for seamless functioning of Shopify custom themes.
You can also make PSD to Shopify conversion by following simple steps. Another advantage of using Shopify Plus is the freedom to edit the checkout page, which is not allowed in Shopify.
Also, read How to expand your Business Successfully with Shopify eCommerce development?
Now when you have understood enough about the Shopify platform, you must be curious to know trends in Shopify development. So, let’s start with the much-awaited part of this blog, i.e., Shopify eCommerce Development Trends.
Augmented Reality for Detailed View
The substantial benefit of offline shopping over eCommerce is that customers can actually touch and experience the product quality. But technology has provided a solution to this problem as well. Businesses can embed Augmented Reality (AR) that offers digital information along with the physical environment by adding graphics, superimposed images, animations, and whatnot.
As per the Statista data, the Augmented Reality market is expected to reach 1.73 billion by 2024. Using AR functionality, businesses can highlight each and every detail of the product like its size, scalability, uniqueness, etc., hence providing buying confidence to customers. If you are using Shopify as a platform, you can offer a detailed view of your product with the Shopify AR feature. Using the Shopify AR landing page, merchants can find complete information to incorporate AR in their eCommerce store.
Voice Command for Adequate Search
Searching for your desired product becomes more convenient with the emergence of voice commerce. Customers can quickly shoot voice commands instead of typing every alphabet. Voice and speech recognition market is expecting to be a rise at a pace of 17.2% CAGR to reach $26.70 billion by the year 2025.
With Shopify eCommerce web development, merchants can optimize search results to appear in voice queries in no time. Retailers should keep the voice search process simple so that buyers can use it more and more. Another way to harness voice search for the Shopify website is through making it mobile-friendly and adding voice-based navigation.
Social Commerce for Engaging Experience
Social media is the place where most of the customers spend their maximum time. To succeed in the market, merchants adopt a strategy to sell across any platform and channel to target customers directly. Shopify is developing deeper incorporations with social media platforms like Facebook, Google, and TikTok while allowing merchants to sell their products more effectively. Social Commerce is one of the ruling eCommerce trends in the current era; if you want to know more about such trends, you can read our blog “Top 7 eCommerce web development trends for 2021”.
For instance, Facebook Shops enables customers to browse and purchase their product through Facebook and Instagram apps with Shopify-powered checkout. Another fantastic platform is Instagram, which allows businesses to showcase their product in a live video, where customers can easily browse highlighted products and buy them.
Headless eCommerce
Every Shopify eCommerce website has front-end and back-end functionality. Customers only interact with the front-end part of a website which is also known as the user interface. However, they aren’t aware of the back-end tech structure of an eCommerce site, which also impacts the overall user experience. Headless eCommerce is one of the trends in eCommerce development that allows online stores to decouple the stores from the front-end layer.
Because of headless eCommerce, online businesses can take advantage of CMS, PWA, or any other front-end solution in their tech stack for their online stores. So, decoupling the front-end and back-end can be beneficial for online stores in numerous ways. You need to hire a skilled Shopify developer with professional skills and knowledge of the latest trends to build a perfect Shopify store.
Chatbot integration
No customer likes long hours of waiting for customer support these days. And, businesses have also started noticing this issue, and they are putting their investments in ensuring the best customer experience. Here comes the role of chatbots. They are considered to be the best solution for providing efficient and reliable customer service today. This is because chatbots work just like humans. They serve customers by interacting with them as a human will do.
Chatbots have been a trending phenomenon in eCommerce web development for some time. And, there is no startle that it is also a helpful trend in Shopify eCommerce web development. Indeed, Shopify store owners can utilize this eCommerce trend to deliver a top-of-the-line customer experience. They can leave all the hassle of resolving customer issues and answering their queries to these chatbots. So, chatbot integration is a significant advantage for Shopify stores. As per the Mordor Intelligence report, the chatbot market can reach $102.29 billion by 2026.
Diversified Payment Options
It’s high time for the merchants to realize that customers get annoyed by the websites that offer only credit card options. This is the time when merchants should give customers the liberty to pay when they want, how they want, and from whichever device they want.
As the eCommerce industry can flourish more in the near future, businesses should be ready with multiple payment options, including cryptocurrency, as it has become a legitimized payment method now. Therefore, by taking the help of a leading Shopify web development company, you can incorporate various payment options into your Shopify for an eCommerce store.
Final note
The trend of eCommerce development is soaring high with the increasing online shopping. Businesses are investing in eCommerce development to build top-notch online stores to sell their products or services. However, picking the best eCommerce platform is an essential step in creating a perfect online store. Shopify is one of the leading eCommerce platforms that offer excellent features and benefits to develop world-class online stores.
Shopify eCommerce website development has become a premier choice for many developers and businesses to create Shopify for an eCommerce store. It is an easy-to-use and all-in-one platform that businesses can utilize to build outstanding online stores.
